Why marketing mix modeling is still hard to get right

Open-source tools have made MMM more accessible, but reliable results still depend on clean data, thoughtful modeling, and ...
Decrypt

OpenAI Releases GPT-5.6 Sol: Here’s How It Stacks Up Against Other AI Models

OpenAI has released GPT-5.6 Sol, alongside the cheaper Terra and Luna, ending a two-week preview the Commerce Department kept ...

I tested ChatGPT's Live Voice upgrade, and it almost felt human - how to try it

The latest GPT Live Voice models can listen, speak, and conduct online research all at the same time. Does it feel like ...

OpenAI is making its biggest play for the office

OpenAI merges Codex into ChatGPT and launches GPT-5.6 models, aiming to enhance AI capabilities and compete in an ...
PCMag

ChatGPT's New Voice Models Aim for More Human-Like Conversations

GPT-Live-1 replaces Advanced Voice Mode as the default voice option in ChatGPT, and can understand long pauses in your speech.