iHeart will use Sounder's automated advertising service to allow marketers to place ad spots in shows that fit with their respective brands' identities. By J. Clara Chan Digital Media Writer ...
On Tuesday, iHeartMedia-owned Triton Digital acquired AI brand safety and suitability startup Sounder in a bid to improve its programmatic chops. Triton declined to disclose the deal price. It’s worth ...
Cathal McAteer and James Day founded Sounder in 2020, four years after Day, a self-taught clubmaker, fitted McAteer, a fashion designer, for a new set of clubs. The two immediately hit it off and ...
NEW YORK--(BUSINESS WIRE)--Triton Digital, the global technology and services leader in the digital audio, podcast, and broadcast radio industries, announced the acquisition of Sounder, an innovative ...
New Original Research Will Enhance Brand Safety Capabilities to Enable Better Monetization for BIPOC Audio Content Legacy brand safety and suitability technology across media types disproportionately ...
AI-driven audio intelligence enables pre-bid contextual targeting and brand suitability, helping advertisers scale precision targeting and improve programmatic audio activation Triton Digital®, the ...
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